A knowledge base is a centralized repository where information is stored, organized, and then shared.

When used externally, a knowledge base is where customers can go to learn any and everything they’d ever need to know about a company’s products or services, organization, and industry. 

An internal knowledge base, on the other hand, is typically utilized as a way to allow employees to collaborate and distribute all company knowledge and information internally.

While the content of specific knowledge bases varies based on numerous factors, most typically include information regarding how to get started using specific products, get more use out of advanced features, and overcome common problems or issues.